As a Mktg exec of 20 yrs, do I learn Mandarin or get a Masters cert in Internet mktg to bolster my resume?

As a Mktg exec of 20 yrs in sectors of software, law, IT recruitment, publishing – to bolster my resume at this point in time, which would be more favorable as the first to add – knowing Mandarin Chinese or getting a Masters Cert in Internet Mktg?

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